About ZABEL
The Zabel brand and business was first conceptualized during the pre-Covid pandemic era. As the pandemic came about and brought chaos to businesses and people alike, planning for Zabel was initiated. However, it was not until post pandemic that the owners of Zabel pursued and built the brand.
During and after the Covid pandemic hope was needed by most people. The concept of Feng Shui and charms have been around for centuries already. Zabel was started by adding a modern twist to the idea of charms and affordable fashion accessories. At this time, some manufacturers had stagnant inventory during and after the pandemic.
With the current technology and the availability of amazing raw materials, this fashion trend has encompassed the industry at serveral levels. The demand and love for this fashion trend helped Zabel define its mission. The mission is to provide alternative fashion with value, quality and affordability. Through decades of friendships and like minded people seeing the vision for Zabel, the supply chain and logistics were built via well planned partnerships.
Value, High quality, Awesome design, & Affordability.
